Use Google Analytics to Get Actionable Intel for Your Small Business
If you ask a typical already-overwhelmed small business owner if they’d like to begin using Google Analytics, the average response is one of wide-eyed fear, dreading taking on the mountains of data that Analytics can provide.
Does your iPad regularly crash as you surf the Web? Does your iPhone fight to pull up videos and Web pages? The odds are your device is getting old. And this often means poor performance. There is hope, though. Lifehacker writer Gordon Whitson in a recent feature suggested several tips for owners trying to inject new life into their lethargic iPhone or iPad.
Promote Your Biz with a 6-Second Looping Video
If you’ve experienced any videos on the new Twitter platform, Vine, you’ve likely been quite intrigued by them, but perhaps also confused as to exactly how to make use of this new platform. What it takes, is a clear idea of your idea! You’ve got a mere six seconds to present your message, so time is of the essence!
How other businesses are making use of Vine videos
The limitations of the platform have not prevented businesses from creating very impactful videos on Vine.
Funny Sells
Okay, here’s a freebie for someone out there. It’s totally mystifying why some sharp home décor company hasn’t used humorists Oscar Wilde’s last words in their advertising: “Either this wallpaper goes, or I do.” Plain and simple humor sells.
Great Ways to Get YouTube into Your Business
YouTube is the second largest search engine on the planet, and by far the most flexible. You can embed YouTube videos quickly and easily nearly anywhere, and multiply your marketing efforts with relative ease.
Can I Access Your Facebook Page on my Phone?
You may have thought to make your website optimized for mobile devices, but how many of us have done the steps needed to make sure our Facebook pages are also mobile ready? That’s what I thought! You’ll want to give this some thought, since huge numbers of people are interacting with Facebook daily, and more than half of those are connecting with their mobile devices.
Can I Access Your Facebook Page on my Phone?
You may have thought to make your website optimized for mobile devices, but how many of us have done the steps needed to make sure our Facebook pages are also mobile ready? That’s what I thought! You’ll want to give this some thought, since huge numbers of people are interacting with Facebook daily, and more than half of those are connecting with their mobile devices.
Why Use LinkedIn Business Pages?
It was only a matter of time before business professional network LinkedIn became a beneficial and workable tool for small business to use effectively. Long an afterthought when it came to actually marketing with this particular social network, it has now emerged from the shadows to offer a attractive alternative option to Facebook and Google pages.
Tools for Pulling Demographic Intel from Your Social Media Followers
Do you know who’s following you? Socially, of course. Well, you ought to! Many of us have a huge number of fans and followers, and yet for the life of us can’t ascertain where they go when you send out a Tweet, update or post.
Having lots of people following your business’ Twitter page is great. But what’s even better is when these followers are inspired to buy your company’s offerings or recommend your company to others. If you wish to create these active followers, the Web site Small Business Trends provides some advice you'll want to follow.
